Discovering Pinterest® Through “Traffic Madness” For Your Livestream Strategy.
If you’re building a livestreaming brand whether you host interviews, tutorials, community events, or show-based content—Pinterest is one of the most underrated discovery engines you can tap into now.
I didn’t expect to walk into Traffic Madness an event hosted by Heather Boers and Tim Adam, two powerhouse Skool® community leaders and walk out feeling like my entire perspective on Pinterest® had been flipped upside down. But that’s exactly what happened.
Going in, I thought I knew what Pinterest® was: a place for mood boards, recipes, travel inspiration, and maybe the odd aesthetic desk setup.
But the way Heather and Tim broke down its real potential for creators… it stopped me in my tracks.
As they talked, I realized Pinterest® wasn’t the platform I assumed it was at all. It’s transformed into a video‑first visual search engine, a discovery machine where people aren’t just scrolling, they’re planning, searching, and intentionally looking for ideas. Suddenly, the dots connected.
For someone like me who lives and breathes livestreaming, community engagement, and helping creators overcome the overwhelm, Pinterest® is a goldmine I’d been overlooking.
The more they showed, the more my mind raced:
Short clips from my livestreams? Perfect for video Pins.
Behind‑the‑scenes moments? Idea Pins.
My LEAD Framework? Instant educational content.
Repurposed livestream highlights? High‑intent search traffic.
And the stat that really hit me was this: 96% of Pinterest’s top searches are unbranded.
That means people are searching for ideas, not names. Exactly the type of environment where a livestream educator can show up, provide value, and be discovered naturally.
By the end of the session, I wasn’t just inspired, I was energized. Heather and Tim didn’t just teach a strategy… they opened a door I didn’t even know existed and it fits perfectly with how I operate:
experimenting in public, testing ideas, and showing my community, especially those overwhelmed by live content strategies how to find the silver lining in every platform, every format, and every iteration.
Pinterest® isn’t just another social network.
It’s a discovery engine waiting for creators like us to step in and use it with intention.
After what I learned from Heather and Tim, you better believe I’m stepping in.
Traffic Madness was built exactly for moments like this, when someone realizes a platform they’ve been overlooking might actually be a huge opportunity… kind of like me right now with Substack.
Thank you Americo and Jill for being patient with me as I jump in and learn the ropes here.
I can’t wait to see what you do with Pinterest and your livestream strategy. Keep experimenting in public… that’s where the magic happens.
Yeah, Pinterest is the most under utilized traffic driving secret platform out there! And did you know that if you'd put a 2:3 sized image here I could pin this post for you? (just make sure to attach the link to this post.